IOM | It’s amazing what migrants bring

The International Organisation for Migration believes economic migration can be a force for good and that migrants can make an amazing contribution to their new countries. But how do you get that message across in a way that millions of people in 155 member states will understand?

An ‘It’s amazing what migrants bring’ MPU drove traffic to our campaign microsite.

The world’s 232 million migrants make a huge contribution to their new communities – but often this is overshadowed by harsh media treatment and prejudice, especially in periods of economic difficulty.

We helped the International Organisation for Migration put forward a different perspective. Our global campaign shows the individuals behind the migration statistics.

They’re people with the guts to move countries and start afresh: people with an amazing contribution to make.

Visit our campaign microsite